Obama - for kjølig til å vinne?

Hans Rustad

Barack Obama har brukt så mye av sin kam­panje­kasse at han ikke len­ger har det økono­miske over­tak på Mitt Rom­ney som han hadde til å begynne med. Sam­ti­dig lig­ger de jevnt i meningsmålinger.

Oba­mas gjen­valg er ikke like gitt som tid­li­gere antatt.

Medie­nes lat­ter­lig­gjø­ring av Rom­ney kan villede leserne. Den er ikke dek­kende for situasjonen.

Økonomi

Pre­si­dent Obama has spent more cam­paign cash more quickly than any incum­bent in recent his­tory, bet­ting that heavy early invest­ments in per­son­nel, field offices and a high-tech cam­paign infra­struc­ture will pro­pel him to vic­tory in November.

Since the begin­ning of last year, Mr. Obama and the Democrats have bur­ned through mil­lions of dol­lars to find and regis­ter voters. They have spent almost $50 mil­lion sub­si­di­zing Democra­tic state par­ties to hire wor­kers, pay for cell­pho­nes and update voter lists. They have spent tens of mil­lions of dol­lars on pol­ling, online adver­ti­sing and soft­ware devel­op­ment to turn Mr. Obama’s fal­low volunte­ers corps into a grass-roots army.

The price tag: about $400 mil­lion from the begin­ning of last year to June 30 this year, accor­ding to a New York Times ana­ly­sis of Federal Election Com­mis­sion records, inclu­ding $86 mil­lion on advertising.

For­del borte

But now Mr. Obama’s big-dollar bet is being tested. With less than a month to go before the natio­nal party con­ven­tions begin, the president’s once com­man­ding cash advan­tage has eva­po­rated, lea­ving Mitt Rom­ney and the Repub­li­can Natio­nal Com­mittee with about $25 mil­lion more cash on hand than the Democrats as of the begin­ning of July.

Despite Mr. Obama’s multimillion-dollar adver­ti­sing barrage against Mr. Rom­ney, he is now being out­spent on the air­wa­ves with Mr. Rom­ney bene­fi­ting from a deluge of spen­ding by con­ser­va­tive “super PACs” and out­side groups. While Mr. Rom­ney has depleted much of his funds from the nomi­na­ting con­test, he is four weeks away from being able to tap into tens of mil­lions of dol­lars in gene­ral election money. And many polls show the race to be very close.

Oba­mas kam­panje brukte 70 mil­lio­ner dol­lar bare i juni, halv­par­ten på annon­ser, og det er langt mer enn de tok inn. Kam­pan­jen må se seg om etter pen­ger. Det betyr flere fundrai­sing dinners.

Da kom­mer vi inn på vel­gjø­re­res vilje til å grave dypt i lom­mene. Har Obama den samme good­will som i 2008, og i til­felle nei, hvor­for ikke?

Etter snart fire år i Det ovale rom, er for­els­kel­sen borte, og pres­sen ser med skar­pere blikk. Maureen Dowd hadde en opp­sikts­vek­kende kom­men­tar om Obama som poli­ti­ker og per­son i New York Times.

Hun begyn­ner med å sam­men­ligne ham med Paul New­man, som hun per­son­lig kjente. Han var det han kalte selek­tiv insen­si­tiv mot men­nes­ker som selv var insen­si­tive mot ham og trodde de kunne ta eller hadde rett til en del av ham fordi de hadde sett ham på film.

Obama beskyt­ter seg på samme måte, men han har sam­ti­dig en inn­e­bygd insen­si­ti­vi­tet, som omset­tes i mang­lende takk­nem­lig­het, både til lang­va­rige med­ar­bei­dere og dono­rer. Det er ikke bra.

Pres­sen har lenge kom­men­tert at han er kjø­lig. Selv når han snak­ker om og i svært emo­sjo­nelle situa­sjo­ner er Obama kon­trol­lert, og kjølig/cool. Men når kjø­lig­het kob­les til insen­si­ti­vi­tet, blir ikke resul­ta­tet så bra. Ikke for en poli­ti­ker på gjenvalg.

Dowds kri­tikk av Obama er inn­sikts­full. Den mang­lende entu­si­as­men i denne valg­kam­pen har med disse egen­ska­pene å gjøre.

Den heter karak­te­ris­tisk nok: The Ung­ra­te­ful President

Just so, the pre­si­dent does not think people should expect too much in return for pay­ing $35,800 for an hour of his time, as they did at the Wein­stein affair, or in return for other favors.

Obama smashed through all the bar­riers and dys­func­tion in his life to become a self-made, self-narrating pre­si­dent. His brash 2008 cam­paign invented a new blue­print to upend the Democra­tic estab­lish­ment. So it’s under­stan­dable if Obama, with his Sha­ker aest­he­tic, is not inclined to play by the rococo rules of poli­tics. Yet, as the pre­si­dent strugg­les to stay ahead of Money­bags Rom­ney, his selective insen­si­ti­vities may be hur­ting him.

Sto­ries abound of big donors who stop­ped giving as much or wor­king as hard because Obama never reached out, eit­her with a Clinton-esque warm bath of atten­tion or Romney-esque week­end love fests and Israeli-style jaunts; of cele­bri­ties who gave con­certs for his cam­paigns and never rece­i­ved thank-you notes or even his full atten­tion during the per­for­mance; of pub­lic ser­vants upset because they knocked them­sel­ves out at the president’s request and never got a pat on the back; of V.I.P.’s dis­ap­pointed to get pic­tu­res of them­sel­ves with the pre­si­dent with the custo­mary sig­na­ture withheld; of poli­ti­ci­ans disaffected by the president’s pen­chant for not let­ting mem­bers of Con­gress or local pols stand on stage with him when he’s speak­ing in their state (they often watch from the audience and some­ti­mes have to lobby just to get a shout-out); of power bro­kers, local and natio­nal, who felt that the pre­si­dent insulted them by never seeking their advice or asking them to come to the White House or ride along in the limo for a schmooze.

Care and fee­ding has been outsourced to Joe Biden, who loves it, but it doesn’t build the same kind of loyalty as when the pre­si­dent does it.

He comes from the nee­diest pro­fes­sion of all, except for acting, but he is not needy and he doesn’t fully under­stand the nee­di­ness of others; it’s an abs­trac­tion to him,” says Jonat­han Alter, who wrote “The Pro­mise” about Obama’s first year in office and is wor­king on a sequel. “He’s not an ung­racious per­son, but he can be guilty of ingra­ti­tude. It’s not a poli­ti­cally smart way for him to operate.”

New­man wan­ted to be an actor, not a movie star. Obama wants to be a policy maker, not a glad-handing pol. Some­ti­mes after poli­ti­cal events, even small meetings, he requi­res decom­pres­sion time. Unlike Harry Tru­man or George Bush senior, he pre­fers not to mix relaxing with networ­king. He sticks mostly to golf with his male aides.

Needy poli­ti­ci­ans, like Bill Clin­ton, recharge at poli­ti­cal events,” says Alter. “But, for Obama, they dep­lete rat­her than create energy.”

Richard Wolffe, the aut­hor of Obama por­traits, “Rene­gade” and “Revi­val,” agreed: “The very source of his strength as an indi­vi­dual, that he wil­led him­self into being, that he’s a soli­tary figure who doesn’t need many people, is also cle­arly a weak­ness. There are people who’ve wor­ked with him for years who don’t under­stand why he gives so little back.”


“He is always rem­oved and par­ti­ci­pa­ting at the same time, self-conscious and wit­hout the vis­ce­ral need or love of transac­tio­nal poli­tics that would cha­rac­te­rize Bill Clin­ton or L.B.J. or even W., in a way.”

Record Spen­ding by Obama’s Camp Shrinks Cof­fers

The Ung­ra­te­ful Pre­si­dent


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